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Our EPIC Summer Engagement Ring & Wedding Band Extravaganza! 2 Weeks Only 

If you are in the market for an engagement ring or wedding band, now is the time to buy! Last year was a sellout, here is why...Our Summer Engagement Ring & Wedding Band Extravaganza is almost here!

2 Weeks Only June 15th-June 30th  at our Cleveland TN Store And Knoxville Store 

Up to THREE Years Interest-FREE Financing, with NO down payment.* This means you can walk away from this event with a ring paying nothing until late July.

Don't Need Financing? Let us send you to a delicious mouth-watering dinner for 2 at Ruth’s Chris Steakhouse… ON US!

Epic Mine Direct Money-Saving Pricing! For this event, we negotiated special pricing with our diamond vendors to ensure you get an epic deal!
Plus bundle and save if you buy wedding bands during this event you save even more! $100 off wedding bands of $999.00 or more $200 of wedding bands of $1999.00 or more.

Make sure to make your appointment to save your spot for this event! After you make your appointment you can always update the day and time of your appointment if needed.

Bonus Offer!!! If you make an Appointment and purchase, you will receive an additional $25 off to use towards your purchase. Plus you can combine 1 year 0% financing and the Ruth's Chris Dinner.

 Cleveland Store Make AppointmentKnoxville Store Make Appointment

Huge selection of engagement rings, diamonds, bands and more, and we can custom-design almost anything. Make an appointment at the link below to ensure the best selection and service, because we do expect time slots to fill very fast!
 Design your own ring, just the way you want it… just the way you’ve dreamed it would be, with the help of our expert, full custom design team. We also DO NOT charge a custom design fee like most other local jewelers. “Buy Like A Diamond Wholesaler” without having to travel across the world of course... With colossal savings made possible by our mine and factory direct, no haggle, rock bottom pricing. Choose from hundreds of diamond options to fit any budget, in all cut styles and sizes. *terms and conditions apply, subject to credit approval*not valid on website purchases, virtual appointments for out of state customers are available. 

Here are the deets…

We’re bringing in a special “trunk show” of 1,000 to 1,500 dazzling rings, and diamonds never before seen in our store… IN ADDITION to our regular, stunning engagement ring selection.

Refreshments, appetizers, drinks!

Design your own ring, just the way you want it… just the way you’ve dreamed it would be, with the help of our expert, full custom design team. We also DO NOT charge a custom design fee like most other local jewelers.

“Buy Like A Diamond Wholesaler” without having to travel across the world of course...
With colossal savings made possible by our mine and factory direct, no haggle, rock bottom pricing. Choose from hundreds of diamond options to fit any budget, in all cut styles and sizes.

PLUS…
No Down Payment Needed 
Get up to 3 years Interest FREE financing or 5 years at 9.99 apr on any purchase of $900 or more 

Don’t need financing?

Let us send you to a delicious mouth-watering dinner for 2 at Ruth’s Chris Steakhouse… ON US! ($100 Ruth’s Chris Gift Card.) If you would prefer a bass pro gift in replacement of the Ruth's Chris Dinner we would be happy to accommodate that request! 

Plus if you make an appointment at this link and show up to make any purchase we will give you a $25 Bass Pro Shop Gift Card! But don’t forget to mention the promo code ‘Bass Pro” 

Remember, it’s all for 3 days and space is extremely limited, so make your appointment today!  

Online store purchases during these days will also qualify for a gift card if above $900.

Bonus Offer!!! 
Plus if you want 1 year 0% financing and the Ruth's Chris Dinner you can combine the two options.   

   If you do not live by our locations give us a call or make a virtual appointment.  

“Would give a 10 STAR review if I could! 

I had already purchased an engagement ring from another place, but after shopping here I returned it and bought an engagement ring, wedding band, and even a ring for me!" Nathan Cleveland TN

Why Choose Us? 

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Direct Diamond Importer 

Direct Diamond Importer We buy Direct And Skip The Middle Man And Pass The Savings Along to You. Best Prices Guaranteed. Save 20%-50% Over Large Chain Jewelers.

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Lifetime Careplan

 Lifetime  care plan covers: damage of any kind due to wear and tear, center stone and accent stone replacement due to loss or chipping and cracking, prong re-tipping, sizing or ring exchanges, refinishing, rhodium plating, and broken or bent ring shanks. This warranty is available to purchase in-store at any location, or by phone for online orders. Warranty is nationwide, and travels with you as you move. If damage is beyond repair, a replacement will be issued. One full replacement per warranty limit.*

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Our Family Owned, Love It Guarantee 

We guarantee they will love it and for up 30 days we will do what it takes to make sure your completely satisfied with your purchase even if we have to remake it or trade it in for something else. We have been proudly family owned since 1948.