icon
This site has limited support for your browser. We recommend switching to Edge, Chrome, Safari, or Firefox.

Sign up for emails/sms notifications for $25 Off Any Order Of $199 Or More

Congratulations! Your order qualifies for free shipping Spend $0 more for free shipping.

Let love bloom with our Spring Engagement Ring & Wedding Band Extravaganza!

Up to THREE Years Interest FREE Financing, with NO down payment.* If You Don't Need Financing, Let us send you to a delicious mouth-watering dinner for 2 at Ruth’s Chris Steakhouse… ON US!* 
Epic Mine Direct Money-Saving Pricing! On any purchase of $999.00 or more.*

Plus if you buy wedding bands during your appointment this event you save even more! 
$100 off wedding bands of $999.00 or more
$200 of wedding bands of $1999.00 or more.


2 Weeks Only! Cleveland Store And Knoxville Store March 16th-Apirl 1st 
   If you do not live by our locations, please select virtual for your appointment location. 
Bonus Offer!!! If you make an Appointment and purchase, you will receive an additional Amazon Gift Card.
Plus you can combine 1 year 0% financing and the Ruth's Chris Dinner. 

 Cleveland Store Make AppointmentKnoxville Store Make Appointment

Huge selection of engagement rings, diamonds, bands and more, and we can custom-design almost anything. Make an appointment at the link below to ensure the best selection and service, because we do expect time slots to fill very fast!
 Design your own ring, just the way you want it… just the way you’ve dreamed it would be, with the help of our expert, full custom design team. We also DO NOT charge a custom design fee like most other local jewelers. “Buy Like A Diamond Wholesaler” without having to travel across the world of course... With colossal savings made possible by our mine and factory direct, no haggle, rock bottom pricing. Choose from hundreds of diamond options to fit any budget, in all cut styles and sizes. *terms and conditions apply, subject to credit approval*not valid on website purchases

Here are the deets…

We’re bringing in a special “trunk show” of 1,000 to 1,500 dazzling rings, and diamonds never before seen in our store… IN ADDITION to our regular, stunning engagement ring selection.

Refreshments, appetizers, drinks!

Design your own ring, just the way you want it… just the way you’ve dreamed it would be, with the help of our expert, full custom design team. We also DO NOT charge a custom design fee like most other local jewelers.

“Buy Like A Diamond Wholesaler” without having to travel across the world of course...
With colossal savings made possible by our mine and factory direct, no haggle, rock bottom pricing. Choose from hundreds of diamond options to fit any budget, in all cut styles and sizes.

PLUS…
No Down Payment Needed 
Get up to 3 years Interest FREE financing or 5 years at 9.99 apr on any purchase of $900 or more 

Don’t need financing?

Let us send you to a delicious mouth-watering dinner for 2 at Ruth’s Chris Steakhouse… ON US! ($100 Ruth’s Chris Gift Card.) If you would prefer a bass pro gift in replacement of the Ruth's Chris Dinner we would be happy to accommodate that request! 

Plus if you make an appointment at this link and show up to make any purchase we will give you a $25 Bass Pro Shop Gift Card! But don’t forget to mention the promo code ‘Bass Pro” 

Remember, it’s all for 3 days and space is extremely limited, so make your appointment today!  

Online store purchases during these days will also qualify for a gift card if above $900.

Bonus Offer!!! If you make an Appointment and purchase, you will receive an additional
Amazon Gift Card 
Plus if you want 1 year 0% financing and the Ruth's Chris Dinner you can combine the two options.   

 
   If you do not live by our locations give us a call or make a virtual appointment.  

Nathan R

"Would give a 10 STAR review if I could! I had already purchased an engagement ring from another place, but after shopping here I returned it and bought an engagement ring, wedding band, and even a ring for me! They have a beautiful selection of men and women's rings, top notch quality diamonds, and fantastic customer service! I would highly recommend this jeweler to everyone!"

"Best service I’ve ever experienced with any business! I was so daunted by the idea of wanting a custom engagement ring for my lovely, but was really unsure where to even start. The staff & even the owner walked me through custom designing her engagement ring and we even got the perfect matching wedding bands when the time came! (MY NOW WIFE GET’S COMPLIMENTS ON HER RINGS ALMOST EVERYDAY!!) We’re so thankful for BW James for all of their help & making us a priority! From educating me on what kind of rings would work best for us, to overdelivering value & keeping us updated all along the way, to just being great people in general who genuinely cared about this very special time in our lives! Thank you Thank you, Thank you!!! 10 star rating if I could!"

Why Choose Us? 

Service icon

Direct Diamond Importer 

Direct Diamond Importer We buy Direct And Skip The Middle Man And Pass The Savings Along to You. Best Prices Guaranteed. Save 20%-50% Over Large Chain Jewelers.

Service icon

Lifetime Careplan

 Lifetime  care plan covers: damage of any kind due to wear and tear, center stone and accent stone replacement due to loss or chipping and cracking, prong re-tipping, sizing or ring exchanges, refinishing, rhodium plating, and broken or bent ring shanks. This warranty is available to purchase in-store at any location, or by phone for online orders. Warranty is nationwide, and travels with you as you move. If damage is beyond repair, a replacement will be issued. One full replacement per warranty limit.*

Service icon

Our Family Owned, Love It Guarantee 

We guarantee they will love it and for up 30 days we will do what it takes to make sure your completely satisfied with your purchase even if we have to remake it or trade it in for something else. We have been proudly family owned since 1948. 

The Best Financing 

Exclusive Offer: Up to 3 Years 0% Financing With No Down Payment* With Approved Credit  
or
Ruth's Chris Dinner For Two

2 Weeks Only!

Hurry and make an appointment today to reserve your spot with one of our super helpful diamond experts at our most popular event of the year! 

Huge Selection 

1000-1500 rings and wedding bands to choose from! Over 500 New Diamond Options!  And rock bottom direct prices. Our prices are 30-50% less than most jewelers in our area. 

 

Cart

Congratulations! Your order qualifies for free shipping Spend $0 for free shipping

No more products available for purchase

Your cart is currently empty.