We offer full custom design, and can make almost any ring style with no custom design fees and free estimates. Plus We Have A 10-Day Proposal Love It Guarantee* if they don't absolutely love ring, we will re-make or exchange at equal or greater value.* A restocking fee may apply

While the cheapest setting might seem like a good deal, it can be lightweight, poorly engineered, or more prone to losing stones. At BW James, we prioritize both value and craftsmanship, ensuring your ring is built to last while working within your budget.

We’ll carefully compare (apples to apples) to make sure it’s a similar high-quality product that will stand the test of time, and do our best to match or beat the price.

When you choose your engagement ring with us, you’re not just getting a beautiful piece—you’re gaining peace of mind. Every purchase includes our Free, Limited Lifetime Warranty, which covers essential services like cleanings, polishing, buffing, tightening of prongs, and one free sizing within the first year for gold rings.

Our optional Lifetime Care Plan goes even further, covering loss of the center stone, loss of side stones, accidental self-damage, routine sizing, and maintenance to keep your ring looking and performing its best. This plan is nationwide, so no matter where life takes you, your ring is protected, and we even cover shipping costs for repairs or replacements.